A Mobile Playlist is a sequence of signage content delivered to the viewer's smartphone rather than (or in addition to) the physical display. Triggered by a QR code, NFC tap, or BLE beacon, the mobile playlist opens a Progressive Web App hosted by the platform that delivers personalized content, product catalogs, ordering flows, lead capture forms, or coupons — all without requiring a native app install.
In Livesignage, mobile playlists are built in the same Experience Designer used for on-screen content, and share the same data sources, branding, and analytics. The combination of physical signage and mobile playlist is the foundation of measurable mobile conversion: every scan and every downstream action is attributed back to the originating display, supporting the +67% conversion impact metric.